How AI-Powered Workflow Automation Transformed BOPIS Revenue

A major retailer supercharged its BOPIS experience with Lumi Corp’s AI-driven automation. Smart product recommendations and dynamic workflows boosted basket sizes by 22%, delivering $7M in additional revenue. Explore how Lumiflow makes digital shopping smarter and more profitable.

BOPIS Transactions Lagged in Revenue Growth

Replicating the In-Store Shopping

Experience

Buy Online, Pick Up In-Store (BOPIS) orders were underperforming compared to in-store transactions. Customers purchased only what they sought, bypassing impulse purchases and cross-selling opportunities that naturally occur in physical stores. This limited revenue potential and prevented the brand from capitalizing on the full value of customer engagement. The challenge was to enhance the digital experience, replicate in-store discovery, and drive higher basket sizes.

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Client Profile:

Leading U.S.-Based Discount Retailer in Home Goods

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Lumi Service:

Cognitive Automation

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Solution Accelerator:

Lumiflow

Transforming BOPIS with AI-Powered Personalization

Unlocking Smarter Purchase

Decisions

Lumi Corp implemented Lumiflow, an AI-powered intelligent workflow automation solution, to seamlessly integrate Generative AI capabilities. This solution dynamically recommended complementary products during the BOPIS journey, enhancing customer experience and driving higher order values. Key interventions included:

  • AI Integration: Tailored product recommendations leveraging real-time customer data analysis.
  • Workflow Automation: Drag-and-drop workflows optimized upsell and cross-sell opportunities.
  • Promotional Automation: Personalized offers based on inventory, customer preferences, and shopping patterns.
  • Real-Time Analytics: Adaptive workflows that refined recommendations in response to live interactions, continuously optimizing engagement.

Chief Digital Officer, Leading Discount Retailer

Implementing Lumiflow revolutionized our BOPIS experience. The intelligent workflows and AI-driven recommendations not only increased our basket sizes but also enhanced our customers' satisfaction. Lumiflow's ease of integration and intuitive interface made the transition seamless for our team. The measurable impact on our revenue has been outstanding.

Measurable Impact on

Revenue

With Lumi Corp’s intelligent workflow automation, the retailer saw an unprecedented boost in BOPIS revenue. Customers engaged more with suggested products, increasing basket sizes and enhancing overall satisfaction. Operational efficiency also improved, saving manual effort and ensuring seamless inventory management. The implementation of AI-powered upselling and cross-selling strategies resulted in a tangible and sustained revenue increase.

22
%
Higher Orders
BOPIS average order value grew from $45 to $55, surpassing the 15% target.
40
%
Reduction in Manual Effort
Saved $500,000 annually by automating workflows and optimizing labor allocation.
12.5
%
Revenue Growth
Achieved within six months through AI-driven upselling and cross-selling.
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Why Lumi?

AI-driven transformation, ensuring smarter automation, increased revenue, and superior engagement.

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